This award will recognise best practice in building a more sustainable way of working within an organisation. It is open to all companies and split into five sub-categories. We are looking for examples of leadership that should be encouraged and adopted more broadly by our industry.

The five sub-categories are:

• Sustainability Best Practice Award - Ad Tech Services
• Sustainability Best Practice Award - Agency
• Sustainability Best Practice Award - Advertiser/Brand
• Sustainability Best Practice Award - Media Owner
• Sustainability Best Practice Award - Production/Experiential
  

This award will recognise best practice in building a more sustainable way of working within an organisation. It is open to all companies and split into five sub-categories. We are looking for examples of leadership that should be encouraged and adopted more broadly by our industry.

The five sub-categories are:

• Sustainability Best Practice Award - Ad Tech Services
• Sustainability Best Practice Award - Agency
• Sustainability Best Practice Award - Advertiser/Brand
• Sustainability Best Practice Award - Media Owner
• Sustainability Best Practice Award - Production/Experiential
  

This award will recognise best practice in building a more sustainable way of working within an organisation. It is open to all companies and split into five sub-categories. We are looking for examples of leadership that should be encouraged and adopted more broadly by our industry.

The five sub-categories are:

• Sustainability Best Practice Award - Ad Tech Services
• Sustainability Best Practice Award - Agency
• Sustainability Best Practice Award - Advertiser/Brand
• Sustainability Best Practice Award - Media Owner
• Sustainability Best Practice Award - Production/Experiential
  

This award will recognise best practice in building a more sustainable way of working within an organisation. It is open to all companies and split into five sub-categories. We are looking for examples of leadership that should be encouraged and adopted more broadly by our industry.

The five sub-categories are:

• Sustainability Best Practice Award - Ad Tech Services
• Sustainability Best Practice Award - Agency
• Sustainability Best Practice Award - Advertiser/Brand
• Sustainability Best Practice Award - Media Owner
• Sustainability Best Practice Award - Production/Experiential

We will be looking for evidence of how the decisions made around the development and delivery of an event and/or awards was informed by information about the carbon involved in its different aspects, whether a tool like a carbon calculator was used to track this carbon, how decisions helped to reduce the carbon impact and examples of best practice for future events.

We will be looking for evidence of how the decisions made around the development and delivery of an event and/or awards was informed by information about the carbon involved in its different aspects, whether a tool like a carbon calculator was used to track this carbon, how decisions helped to reduce the carbon impact and examples of best practice for future events.

We will be looking for evidence of how the decisions made around the development and delivery of an event and/or awards was informed by information about the carbon involved in its different aspects, whether a tool like a carbon calculator was used to track this carbon, how decisions helped to reduce the carbon impact and examples of best practice for future events.

We will be looking for evidence of how the decisions made around the development and delivery of an event and/or awards was informed by information about the carbon involved in its different aspects, whether a tool like a carbon calculator was used to track this carbon, how decisions helped to reduce the carbon impact and examples of best practice for future events.

We will be looking for evidence of steps taken to measure, reduce and report and carbon involved in the production of advertising. This could include reports from carbon calculators such as the one offered by AdGreen, along with details on decisions made to actively reduce carbon from ad production while maintaining the full creative impact.

We will be looking for evidence of steps taken to measure, reduce and report and carbon involved in the production of advertising. This could include reports from carbon calculators such as the one offered by AdGreen, along with details on decisions made to actively reduce carbon from ad production while maintaining the full creative impact.

We will be looking for evidence of steps taken to measure, reduce and report and carbon involved in the production of advertising. This could include reports from carbon calculators such as the one offered by AdGreen, along with details on decisions made to actively reduce carbon from ad production while maintaining the full creative impact.

We will be looking for evidence of steps taken to measure, reduce and report and carbon involved in the production of advertising. This could include reports from carbon calculators such as the one offered by AdGreen, along with details on decisions made to actively reduce carbon from ad production while maintaining the full creative impact.

We will be looking for evidence of how the carbon footprint of a media plan was considered, what information was used to inform choices about different media channels, whether there was a carbon value attached to the media plan, whether that was accounted for or off-set, if any media decisions can demonstrate a reduction in carbon without impacting the reach and performance of the campaign.

We will be looking for evidence of how the carbon footprint of a media plan was considered, what information was used to inform choices about different media channels, whether there was a carbon value attached to the media plan, whether that was accounted for or off-set, if any media decisions can demonstrate a reduction in carbon without impacting the reach and performance of the campaign.

We will be looking for evidence of how the carbon footprint of a media plan was considered, what information was used to inform choices about different media channels, whether there was a carbon value attached to the media plan, whether that was accounted for or off-set, if any media decisions can demonstrate a reduction in carbon without impacting the reach and performance of the campaign.

We will be looking for evidence of how the carbon footprint of a media plan was considered, what information was used to inform choices about different media channels, whether there was a carbon value attached to the media plan, whether that was accounted for or off-set, if any media decisions can demonstrate a reduction in carbon without impacting the reach and performance of the campaign.

A company less than three years old - founded after 1 January 2023.

This category recognises a start-up that has shown outstanding innovation and impact in its early stages, contributing to sustainability or environmental initiatives. With a focus on companies founded after 1 January 2023, this award highlights fresh ideas that have the potential to make a lasting difference in the fight for a net-zero future.

Awarded to a company that has undergone a significant and impactful transformation toward sustainable business practices. This category celebrates organisations from any sector that have effectively integrated sustainability into their operations, strategies, and culture, leading to measurable environmental benefits.  

A company which is demonstrating year-on-year improvements from a long-running campaign.

This category acknowledges a company that has shown consistent and tangible progress in sustainability over an extended period. By demonstrating continuous, year-on-year improvements, the award celebrates organizations that have implemented long-term campaigns, evolving their practices for greater environmental impact while driving long-lasting change in their industry.

This category celebrates the exceptional teams whose dedication, leadership, and innovative efforts are driving meaningful change within the sustainability sector. Whether through pioneering projects, advocacy, or inspiring others to take action, this award recognizes those whose work is making a profound and lasting impact on advancing the net-zero agenda. From thought leaders to change-makers on the ground, this category honours those at the forefront of creating a more sustainable future.

We will be looking for evidence of how marketing and sustainability teams have worked together to successfully solve sustainability problems and bring better products or services to customers that have been commercially successful. This includes examples of collaboration between senior leaders (such as CMOs and CSOs), how sustainability goals were integrated into marketing decisions, and the impact this had on key sustainability metrics. Judges will be looking for clear processes, measurable outcomes, and best practice that can inspire others across the industry.

We will be looking for evidence of how sustainability initiatives have delivered measurable economic benefits, such as cost savings, increased efficiency, and job creation, while reducing emissions or deploying renewable solutions. Entries should demonstrate clear links between environmental action and financial performance, showcasing strategies that drive both business growth and climate responsibility. Judges will seek examples of innovation, scalability, and best practice that prove convincingly that sustainability is a driver of economic success.

This category celebrates the exceptional individuals whose dedication, leadership, and innovative efforts are driving meaningful change within the sustainability sector. Whether through pioneering projects, advocacy, or inspiring others to take action, this award recognizes those whose work is making a profound and lasting impact on advancing the net-zero agenda. From thought leaders to change-makers on the ground, this category honours those at the forefront of creating a more sustainable future.

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